The perfect preparation for international business situations.
Succes. Wherever you go.
In a German automotive group, international experience and intercultural competence are essential prerequisites for advancement into top management.
In order to systematically prepare managers for this at an early stage, the company decides to incorporate CULTURE_ID Personality and CULTURE_ID Competencies into the management development.
A German insurer works closely with external service providers in a large IT project. Much of the development takes place in India for cost reasons. Since misunderstandings in communication always lead to considerable difficulties in working together, the company decides to use CULTURE_ID Profiles in order to specifically train employees in dealing with Indian colleagues. In addition, the company uses CULTURE_ID Team to optimize cooperation in the international team.
A German engineer is being sent to Brazil by his company to set up a new plant there and to manage it later. The company initially uses CULTURE_ID Personality and CULTURE_ID Competencies to identify the most suitable from a pool of possible candidates. As soon as the choice is made, the engineer is specifically prepared for the new task with CULTURE_ID Profile. During his time in Brazil, the engineer will receive individual coaching based on CULTURE_ID Expat.
A well-known German medium-sized company wants to enter into a joint venture with a Chinese company. This is the second attempt – the first negotiations were terminated the year before. They now decide to first sensitize the negotiators to cultural differences with CULTURE_ID Personality. In the second step, CULTURE_ID Profile is used to specifically prepare the negotiating team for discussions with the Chinese partner.
A German mechanical engineering company started tapping into international markets two years ago. The demand for products from customers all over the world is pleasantly high. However, the sales staff is struggling with the way international customers do business. The company therefore decides to use CULTURE_ID Profile to sustainably increase sales success.
A team of government agency employees have increasingly been interacting with customers with a migrant background for a number of years now. Employees often feel uncomfortable in these situations because they have considerable difficulties with the different mentalities and communication styles. The authorities therefore use CULTURE_ID Personality and CULTURE_ID Profile to improve the intercultural competence of the employees.
Internationalization is one of the megatrends of our time. Due to the rapidly increasing globalization and digitalization of the economy, borders are becoming blurred and the world is moving closer together. The ability to act effectively in an international context is therefore becoming an increasingly important competence for companies and individuals. CULTURE_ID is your guide in this complex global world.
CULTURE_ID only uses information about real business situations, provided by experienced specialists and managers working abroad. To this end, over 5,000 interviews have been conducted in almost 50 countries. This unique data set has been systematically analyzed for over 10 years.
There are two ways you can use the CULTURE_ID. You can obtain certification by attending a two-day workshop in which you will learn how to use the tool professionally. You can then use the CULTURE_ID yourself with your employees, clients, etc. Alternatively, you can gain access to a broad network of certified trainers and coaches through us, who carry out training, development and coaching measures in your company based on the CULTURE_ID.
Of course! We offer a wide range of workshops, trainings, development and coaching measures related to the CULTURE_ID tools, which we either carry out ourselves or via our broad network of professional, certified LPP trainers / coaches. Please contact us, we will be happy to advise you.
Many other instruments in the field of internationality / interculturality work with abstract and rather theoretical cultural dimensions. CULTURE_ID, on the other hand, focuses specifically on success-related business dimensions. In addition, CULTURE_ID is based on hard data and facts, while many other instruments simply repeat general information about cultural standards in other countries you could find in any book.
Our database currently covers the following countries:
Our “flagship” is the CULTURE_ID Country Check. The tool enables a concrete comparison of your own behavioral preferences with the prevailing behavioral styles in a selected target country. Potential challenges are thus directly visible and form the ideal basis for in-depth training or coaching measures.
In addition, there is the CULTURE_ID Global Check (comparison of our own behavioral preferences with a total of 47 other countries worldwide) as well as tools for measuring intercultural competence and basic attitudes in an international context.
You will find the next workshop dates here.
The CULTURE_ID tools are ideal for the following topics, for example: